Flatiron District, Toy District, Photo District

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Flatiron District, Toy District, Photo District E&W 16th-27th Streets and Park Avenue . South to 6th Avenue - Avenue of the Americas.
The Flatiron District is a small neighborhood in the New York City borough of Manhattan, named after the Flatiron Building at 23rd Street, Broadway and Fifth Avenue. Generally the Flatiron District can be said to be bounded by 20th Street, Union Square and Greenwich Village to the south; the Avenue of the Americas (Sixth Avenue) or Seventh Avenue and Chelsea to the west, 25th Street and NoMad to the north; Rose Hill to the northeast, and Lexington Avenue, Irving Place, Gramercy Park to the east.

Broadway goes through the middle of the Flatiron district, and Madison Avenue begins at 23rd Street and runs north. At the north (uptown) end of the district is Madison Square Park, which was completely renovated in 2001. The Flatiron District encompasses within its boundaries the Ladies' Mile Historic District and the birthplace of Theodore Roosevelt, a National Historic Site.
The Flatiron District is part of New York City's Manhattan Community Board 5.

Flatiron District Culture and shopping
There are many stores around the area, such as Ann Taylor, Victoria's Secret, Club Monaco and Origins. "Big-box" retailers dominate Sixth Avenue between 14th Street and 23rd Street, at the district's western edge.
Giving this area a bit of color are the Museum of Sex and the Gershwin Hotel, both located on 27th Street. The Gershwin is a tribute to the late pop artist Andy Warhol, and features some of his art and memorabilia throughout the hotel.

Flatiron District Buildings
The Flatiron District is located in the part of Manhattan where the bedrock Manhattan schist is located deeper underground that it is above 29th Street and below Canal Street, and as a result, and under the influence of zoning laws, the tallest buildings in the area top out at around 20 stories, and older buildings of 3-6 floors are numerous, especially on the side streets.

Notable buildings in the district include the Flatiron Building, one of the oldest of the original New York skyscrapers, and just to east at 1 Madison Avenue is the Met Life Tower, built in 1909 and the tallest building in the world until 1913, when the Woolworth Building was completed. It is now occupied by Credit Suisse since MetLife moved their headquarters to the Pan Am Building. The 700-foot marble clock tower of this building dominates Madison Square and the park there.

Nearby, on Madison Avenue between 26th and 27th Streets, on the site of the old Madison Square Garden, is the New York Life Building, built in 1928 and designed by Cass Gilbert, with a square tower topped by a striking gilded pyramid. Also of note is the statuary adorning the Appellate Division of the New York State Supreme Court on Madison Avenue at 25th Street.

As of March 2008, "One Madison Park", an exclusive 47-51 story luxury residential condominium tower is under construction at 22 East 23rd Street, at the foot of Madison Avenue, across from Madison Square Park. When completed, it will be almost as tall as or slightly taller than the Met Life Tower (604-617 feet, depending on the source, compared to 614 feet (for the Tower), and taller than the Flatiron Building. The asking price for the triplex penthouse is $45 million.

Flatiron District Schools
Baruch College of the City University of New York, is located on E. 23rd Street and Lexington Avenue on the eastern edge of the district. The College sits on the former site of the Free Academy (now City College of New York), which was founded in 1847 and was the first institution of free public higher education in the United States. Baruch's Newman Vertical Campus as well as the Zicklin School of Business, the largest collegiate school of business in the United States, are also located on 24th and 25th Streets between Third and Lexington Avenues.